Aspiring candidates
Is there space for me here, which issues are unowned, and where am I known?
Services · Political research
Know the seat before you commit a ticket, a budget or a message
Constituency survey services give candidates, parties' research teams and political consultancies a grounded picture of one assembly or Lok Sabha seat: its geography and demographics from public records, and what residents think from verified interviews. Bharat Survey combines both. We map the constituency from ECI and Census sources, sample voters across every part of the seat, interview them at the doorstep with GPS-verified field teams, and report issues, performance ratings and mood by area, with sample sizes printed on every figure.
- Seat map built from public ECI and Census data
- Samples spread across all blocks and wards
- Neutral questionnaires, no leading wording
- Findings by area with margin of error stated
Ram Kumar · shift on
26.8467 N · 80.9462 E · ±12 m
14
Received
12
Accepted
1
Review
1
Outside
Seat profileArea-wise issuesMLA and MP performanceScheme awarenessVoter moodLocal leadersAnti-incumbencyGround reports
Step one
Every seat study starts with a map of what the constituency contains: its blocks, towns and wards, the number of polling stations, rural and urban share, and past turnout. We build this from the Election Commission of India's constituency and polling station data, Census 2011 tables and the Local Government Directory, and cite each source in the report.
Mapping decides where the sample goes. A seat with a large town and a scattered rural belt needs interviews in both, in proportion, or the survey will describe only the part that was easy to reach.
- Blocks, towns and wards within the seat
- Polling station counts by area
- Rural and urban split from Census 2011
- Past turnout from ECI results
Who uses it
Sitting representatives
How is my work rated, area by area, and which promises do people remember?
Consultancies
An independent field reading to set strategy before the campaign plan is written.
Party research cells
Comparable seat profiles across many constituencies, using one method.
What we ask
Module 1
Issues that matter locally
Open question first, then a prompted list: water, roads, jobs, prices, health, law and order. Answers are coded and ranked by area.
- Unprompted before prompted
- Ranked by block and ward
3,000
Target homes
2,184
Visits
1,962
Completed
1,871
Accepted
Daily accepted surveysLast 12 days
Module 2
Performance ratings
Ratings of the local representative and of named local works, asked with balanced scales and without naming the party first.
- Balanced five-point scales
- Awareness before rating
Survey 3/6 · AmenitiesOffline
How is drinking water in your area?
- Comes regularly
- Comes sometimes
- Rarely / never
- Don't know
✓ Section saved on phone · autosave
BackNext
Module 3
Scheme awareness and reach
Whether residents know of and have received benefits from major schemes, which often shapes how incumbents are judged.
- Awareness vs receipt
- By area and group
Home #17 · Visit outcome
- Complete
- Partial
- Declined
- No contact
- Home locked
- Revisit
Module 4
Political ground report agency style notes
Alongside the numbers, supervisors file short structured ground notes per block: local disputes, visible works, who residents name as influential.
- Structured field notes
- Kept separate from survey figures
Our position on seat surveys
Incumbency
Anti-incumbency is often claimed and rarely measured. We measure it through specific, answerable questions: satisfaction with the representative's work, whether life has improved, desire for change, and willingness to consider a different candidate. The combination matters more than any single question, because many voters dislike the representative but still like the party, or the reverse.
Avoiding bias in the questions
Questions like 'Are you unhappy with the MLA's failures?' produce the answer they suggest. We use neutral wording, balanced scales and randomised order for lists, and we pilot the questionnaire with people outside the sample to catch loaded phrases.
Social composition
Many clients ask about social composition because Indian constituencies differ so much in it. We treat this as a sensitive, legally bounded topic. Section 123(3) of the Representation of the People Act, 1951 makes an appeal to vote on grounds of caste, community or religion a corrupt practice. Our work stays on the right side of that line.
Caste survey for election research: what we will and will not do
Where a study includes a self-identified social group question, it is voluntary, asked at the end, and reported only in aggregate to check that the sample reflects the constituency and that issue priorities are understood across groups. We do not build lists of voters by caste, and we do not design messaging aimed at dividing communities. Clients who want a caste survey agency for targeting individuals should look elsewhere.
Caste equation survey constituency requests
Requests for a 'caste equation' usually mean understanding which issues matter to which groups. We answer that question with aggregate issue and service-reach data by group, subject to sample size, and without estimating vote banks.
Safeguards
- Voluntary, self-identified group question
- Aggregate reporting only
- No voter lists by caste
- No divisive message design
- Neutral wording reviewed
Decision aid
Before
Constituency survey
One seat, read area by area
- Deciding whether and how to contest
- Understanding the seat's main issues
- Rating the incumbent's performance
- Setting overall campaign themes
With Bharat Survey
Booth level survey
Polling station areas
- Planning booth committee work
- Finding neglected neighbourhoods
- Tracking change in priority booths
- Giving booth teams a local agenda
Not the right fit if
- Guaranteed win or seat predictions
- Voter lists tagged by caste, religion or preference
- Questionnaires written to produce a chosen result
- Publication during ECI silence or exit poll periods
A good fit if
- Seat studies before ticket decisions
- Performance and issue reads by area
- Independent field data for consultancies
- Repeat rounds to track change
Political solutions
Surveys, booth management and war room.
Learn moreराजनीतिक सर्वे (Hindi)
Political survey services in Hindi.
Learn moreOpinion poll survey
Wider opinion polling.
Learn moreMedia poll partner
Field partner for media polls.
Learn moreExit poll survey
Polling-day surveys within ECI rules.
Learn moreFAQ
Straight answers to the questions people ask most about this topic.
What is included in a constituency survey report?
A seat profile from public data with sources, the sample design and field dates, ranked issues by area, ratings of the representative and local works, scheme awareness and reach, desire for change, and structured ground notes. Every figure shows its sample size, and the method annex lists back-check results and rejected interviews.
How many interviews does a constituency survey need?
It depends on how many areas need their own reading. One seat-wide figure needs far fewer interviews than separate figures for each block or ward. We propose a sample spread across the whole seat and state which area-level readings it can support reliably.
Is a constituency survey the same as an opinion poll?
They overlap. A constituency survey goes deep on one seat for internal decisions: issues, performance, local dynamics. An opinion poll usually measures voting intention across many seats or a state, often for publication. Publishing either during ECI restricted periods is not allowed.
Do you share our results with other parties?
No. Each client's data sits in a separate workspace, questionnaires and results are confidential, and we do not reuse one client's findings for another. Our field teams are briefed not to discuss the study's sponsor with respondents.
India Nationwide, Hindi-first
Send the constituency name and your decision date. We will reply with a sample plan, questionnaire outline and timeline.